The HAMM Caddebostan store is structured around a controlled display strategy that directly reflects the brand’s design philosophy. The open-plan layout allows each furniture group to be perceived clearly, while circulation axes guide visitors through the space with a natural flow.
Vertical wooden surfaces, shelving systems, and backdrop panels establish a consistent rhythm, giving the store a calm and ordered atmosphere. The lighting concept is layered to highlight product details, with separate general, accent, and shelf lighting scenarios.
Natural textures, matte finishes, and neutral tones were selected to keep the focus on the furniture itself. The store is designed as both a retail environment and a brand experience space, approached with a holistic interior architecture mindset.
Retail
300 m²
Istanbul
2024